Terms of service

Last updated 23 August 2026

These terms govern your use of adlx (operated by O2 AI LLC, California, USA). By creating an account or using the service you agree to them. If you are agreeing on behalf of a company, you confirm you have authority to bind it.

1. What the service is

adlx reads advertising performance data from ad accounts you connect and presents it as reports. It is read-only: it does not create, modify, pause or delete campaigns, ad sets, ads, budgets or audiences, and it cannot spend money on your behalf.

2. Your account

• You are responsible for keeping your password confidential and for activity under your account.
• You must give accurate registration information and keep it current.
• Accounts are for the organisation named at registration. Do not share one login between people; ask us for additional accounts instead.
• Tell us promptly at support@adlxai.com if you believe your account has been compromised.

3. Connecting ad accounts

You may only connect ad accounts you own or are authorised to access. If you are an agency connecting a client's account, you confirm you have that client's permission to retrieve their advertising data and to share reports derived from it.

Your use of Meta and Google Ads remains governed by those platforms' own terms. Nothing here overrides them. You can revoke adlx's access at any time, either from within adlx or directly from the platform.

4. Acceptable use

You agree not to:

• access the service other than through the interfaces we provide, or try to circumvent authentication, rate limits or tenancy boundaries;
• use the service to access data belonging to anyone who has not authorised you;
• resell, sublicense or white-label the service without our written agreement;
• use the service to build a competing product, or to extract our data for that purpose;
• probe, scan or test the security of the service without our prior written permission. If you believe you have found a vulnerability, report it to support@adlxai.com and we will not pursue good-faith research conducted under that process.

5. Your data

You keep all rights in the data you connect and the reports you generate. You grant us only the permission needed to operate the service for you: to retrieve, store, process and display that data. We do not use it to train models, to build benchmarks, or for any purpose other than providing the service to you. The privacy policy forms part of these terms.

6. Availability and accuracy

We aim to keep adlx available and correct, but we do not currently offer a contractual uptime commitment.

Reported figures depend on the advertising platforms. Meta and Google revise their own statistics after the fact — conversions in particular are attributed late, and figures for recent days change. adlx marks the window in which data is still settling and states the date through which data is complete. We are not liable for decisions taken on figures a platform later revises, or for gaps caused by platform outages, API changes, rate limiting, or a credential you revoked.

We may modify or discontinue features. If we discontinue the service altogether we will give at least 30 days' notice and an opportunity to export your data.

7. Fees

adlx is currently provided at no charge during limited release. If we introduce fees we will give at least 30 days' notice before they apply to your account, and you may close your account instead.

8. Termination

You may close your account at any time by writing to support@adlxai.com. We may suspend or close an account that breaches these terms, or where required by law or by a platform we depend on; except in urgent cases we will give notice and a chance to put things right. Deletion on closure is handled as described in the privacy policy.

9. Disclaimers and limitation of liability

The service is provided "as is" and "as available". To the fullest extent permitted by law, we make no express or implied warranties of merchantability, fitness for a particular purpose, or non-infringement, and we do not warrant that the service will be uninterrupted or error-free, or that reported figures will match a platform's own interface at any given moment.

To the fullest extent permitted by law, we are not liable for any direct, indirect, incidental or consequential damages arising from your use of the service, including lost profits, revenue, data or goodwill.

Nothing here limits liability that cannot lawfully be limited, including for fraud, wilful misconduct, or death or personal injury caused by negligence.

10. Changes

We may update these terms. For material changes we will update the date above and notify account holders by email at least 14 days before they take effect. Continued use after that date means you accept the revised terms.

11. Governing law

These terms are governed by the laws of the State of California, United States, without regard to conflict-of-law principles. Any dispute arising from these terms will be resolved in the state or federal courts located in California.

12. Contact

Questions about these terms: support@adlxai.com.